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Method of or context within which the presentation of choice options affects the likelihood of option selection. (See Defaults, Framing and Decoy Effect.)
Source: Behavioral Science Lab, 2017
This term coined by Thaler and Sunstein (2008) refers to the practice of influencing choice by “organizing the context in which people make decisions” (Thaler et al., 2013, p. 428; see also nudge).
Source: Behavioral Economics
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